Director, Search & Social - Pharma Media

About us: Spring & Bond is a digital media agency and consultancy specializing in helping pharmaceutical and medical device manufacturers create robust, omnichannel media strategies for both healthcare professionals (HCPs) and consumer audiences. We emphasize transparency and client empowerment through comprehensive services, including customer journey planning, media strategy and activation, technology evaluation, in-house capability development, and training.What you’ll do:The ideal candidate will manage the end-to-end fulfillment process of digital advertising campaigns. You will work closely with the client services team, ensuring smooth execution of campaign elements such as creative development, trafficking, and reporting. As the subject matter expert for buildable advertising channels, you will also play a key role in optimizing campaign buying strategies and improving overall performance through ongoing optimizations.Your Responsibilities:Actively manage key account campaigns, including strategy, media planning, campaign execution, and ongoing optimizationProject manage all incoming and outgoing requests to ensure all information is provided and accurate for the Media Operations team to executeEnsure successful planning, execution, and optimization of digital media campaigns to drive optimal effectiveness based on clients’ needs. This involves leveraging channels, including paid search, paid social, CTV, and programmaticWork between departments to ensure collaboration and effective communication for the Media Operations teamAnalyze performance data to identify trends, measure campaign effectiveness, and partner with Client Services to implement improvementsCommunicate campaign problems to the client services team effectively and proactively offer viable alternativesPlay an active role in driving collaboration, communication, and best practice sharing across the organizationManage a small team of 2-3 managers or specialistsKeep up with industry trends and best practicesService the full breadth of pharma clients with active participation in client, vendor, and internal meetings, collaborate with the client and media account teams to foster critical partnershipsParticipate in executive-level communication and strategic planning efforts as neededYour Qualifications:A bachelor’s degree or equivalent work experience in pharma media strategy8+ years of relevant work experience in multi-channel digital marketing, managing digital media campaigns in pharma media (required)Understands all aspects of digital media, including SEM, Programmatic, Social, etc.Quick, accurate, and decisive analytical, forecasting, and decision-making skillsStrong analytical and creative problem-solving skillsAbility to self-manage under deadlineAbility to thrive while juggling multiple projects and priorities simultaneouslyAdvanced proficiency with Excel, PowerPoint, and Google SlidesBenefits:Remote-first team environmentCoverage for medical, dental, and vision insurance for you and your dependentsDisability insurance plan Matching 401K Parental leave Other fun health & wellness perksSpring & Bond is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.Spring & Bond is a woman-owned business.Not everyone will match the above qualifications 100%. If your experiences don’t perfectly align, but you think you’d be a great addition to our team, we’d still love to hear from you.Originally posted on Himalayas

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