Director, Publisher Sales
Job Description:
• Own and scale publisher margin growth by building strategic distribution partnerships with high-value audience owners that drive recurring, durable margin across Launch Potato’s marketplaces.
• Drive $5M+ in annual publisher margin by acquiring, activating, and scaling high-impact distribution partners.
• Sign and onboard 50+ net-new publishers in year one, converting a meaningful percentage into recurring monthly revenue contributors.
• Maintain 3–5x qualified pipeline coverage against quarterly targets with clear stage definitions and forecasting accuracy.
• Establish repeatable acquisition strategies across newsletters, content sites, mobile apps, media buyers, platforms, and emerging distribution channels.
• Launch and scale new distribution initiatives (e.g., widget distribution) that expand monetization depth and diversify traffic exposure.
• Structure integrated deals leveraging both O&O placements and network distribution to increase publisher yield and lifetime value.
Requirements:
• Proven success acquiring and scaling net-new partnerships that generate meaningful recurring revenue
• Deep expertise in performance marketing monetization structures (CPM, CPC, CPA, CPL, rev share, hybrid models) with the commercial acumen to design pricing and frameworks that unlock scalable, high-margin growth
• Experience developing executive-level relationships with audience owners and decision-makers while maintaining a disciplined pipeline across both enterprise, complex sales cycles and shorter-cycle transactional win
• Exceptional communication skills with the ability to lead with data, craft compelling monetization narratives, and influence senior decision-makers.
• 8+ years of experience in publisher development, affiliate/performance media, marketplace sales, or media partnerships with a track record of closing and scaling net-new supply relationships.
Benefits:
• Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework.
• Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits.
• Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments.
Apply Now
Apply Now
• Own and scale publisher margin growth by building strategic distribution partnerships with high-value audience owners that drive recurring, durable margin across Launch Potato’s marketplaces.
• Drive $5M+ in annual publisher margin by acquiring, activating, and scaling high-impact distribution partners.
• Sign and onboard 50+ net-new publishers in year one, converting a meaningful percentage into recurring monthly revenue contributors.
• Maintain 3–5x qualified pipeline coverage against quarterly targets with clear stage definitions and forecasting accuracy.
• Establish repeatable acquisition strategies across newsletters, content sites, mobile apps, media buyers, platforms, and emerging distribution channels.
• Launch and scale new distribution initiatives (e.g., widget distribution) that expand monetization depth and diversify traffic exposure.
• Structure integrated deals leveraging both O&O placements and network distribution to increase publisher yield and lifetime value.
Requirements:
• Proven success acquiring and scaling net-new partnerships that generate meaningful recurring revenue
• Deep expertise in performance marketing monetization structures (CPM, CPC, CPA, CPL, rev share, hybrid models) with the commercial acumen to design pricing and frameworks that unlock scalable, high-margin growth
• Experience developing executive-level relationships with audience owners and decision-makers while maintaining a disciplined pipeline across both enterprise, complex sales cycles and shorter-cycle transactional win
• Exceptional communication skills with the ability to lead with data, craft compelling monetization narratives, and influence senior decision-makers.
• 8+ years of experience in publisher development, affiliate/performance media, marketplace sales, or media partnerships with a track record of closing and scaling net-new supply relationships.
Benefits:
• Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework.
• Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits.
• Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments.
Apply Now
Apply Now