Digital Strategist, Paid Media – Temporary
Job Description:
• Act as the paid media client lead owning the growth of their digital fundraising program through many paid media channels: Meta, Search, P2P Texting, List Growth, and more
• Develop, set, and execute all aspects of client’s digital paid media fundraising strategy to meet client goals including media planning, projections, and content development
• Work with internal paid media ad ops teams to execute and optimize all aspects of client’s paid media program
• Brainstorm and develop creative ideas for our clients, write, fact-check, and proofread content
• Ensure all content is rooted in the authentic and honest voice of the client, and that each program is unique, relevant, and timely
• Respond to topics in real-time by assisting in drafting ads and texts in response to news stories that are breaking fast
• Lead on relevant client communications
• Contribute to a collaborative culture that helps improve our work product
• Work with designers, email strategists, and vendor partners to meet your client's needs as necessary
• Be on top of digital trends and new tools, so we can make cutting-edge recommendations to our clients based on best practices
• Tailor paid media fundraising strategies to the unique needs of each client and circumstance. Think outside the box and look for opportunities to innovate
• Use, evaluate, and provide feedback on new digital tools and emerging technologies being tested by Authentic to improve programs and workflows as necessary
• Perform other duties as needed
Requirements:
• Knowledge of the issues and a passion for electing Democratic candidates and advancing the progressive movement
• Transferable experience from a previous role or a short period in a similar position
• Experience working in advertising platforms like Facebook and Google Ads and CRMs like NGP and ActionKit
• Demonstrated experience of creating and setting strategy for a client
• Proven effective written and verbal communication skills
• Proven ability to handle multiple tasks, work well under pressure, and meet tight deadlines
• Experience in stakeholder or client management, copywriting, and digital ad campaigns
• Proficient computer skills and familiarity with Google Sheets/Microsoft Excel
• Able to work extended hours when needed/for rapid response moments
• Eager to learn and self-educate
• Committed to getting things right – pays close attention to detail and doesn’t stop trying
• Support for progressive values and commitment to building a safe and diverse workplace where people from all walks of life can contribute and advance the movement.
Benefits:
• 100% employer covered health insurance
• 401K with employer contribution
• Flexible vacation and sick leave
• Generous paid parental leave & dependent care benefits
• Flexible telecommute and remote work policies
• Monthly phone reimbursement
• Wellness benefits
• Mental health benefits
• Commuter benefits
• Home office stipend or local hot desk
• Student loan repayment assistance
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• Act as the paid media client lead owning the growth of their digital fundraising program through many paid media channels: Meta, Search, P2P Texting, List Growth, and more
• Develop, set, and execute all aspects of client’s digital paid media fundraising strategy to meet client goals including media planning, projections, and content development
• Work with internal paid media ad ops teams to execute and optimize all aspects of client’s paid media program
• Brainstorm and develop creative ideas for our clients, write, fact-check, and proofread content
• Ensure all content is rooted in the authentic and honest voice of the client, and that each program is unique, relevant, and timely
• Respond to topics in real-time by assisting in drafting ads and texts in response to news stories that are breaking fast
• Lead on relevant client communications
• Contribute to a collaborative culture that helps improve our work product
• Work with designers, email strategists, and vendor partners to meet your client's needs as necessary
• Be on top of digital trends and new tools, so we can make cutting-edge recommendations to our clients based on best practices
• Tailor paid media fundraising strategies to the unique needs of each client and circumstance. Think outside the box and look for opportunities to innovate
• Use, evaluate, and provide feedback on new digital tools and emerging technologies being tested by Authentic to improve programs and workflows as necessary
• Perform other duties as needed
Requirements:
• Knowledge of the issues and a passion for electing Democratic candidates and advancing the progressive movement
• Transferable experience from a previous role or a short period in a similar position
• Experience working in advertising platforms like Facebook and Google Ads and CRMs like NGP and ActionKit
• Demonstrated experience of creating and setting strategy for a client
• Proven effective written and verbal communication skills
• Proven ability to handle multiple tasks, work well under pressure, and meet tight deadlines
• Experience in stakeholder or client management, copywriting, and digital ad campaigns
• Proficient computer skills and familiarity with Google Sheets/Microsoft Excel
• Able to work extended hours when needed/for rapid response moments
• Eager to learn and self-educate
• Committed to getting things right – pays close attention to detail and doesn’t stop trying
• Support for progressive values and commitment to building a safe and diverse workplace where people from all walks of life can contribute and advance the movement.
Benefits:
• 100% employer covered health insurance
• 401K with employer contribution
• Flexible vacation and sick leave
• Generous paid parental leave & dependent care benefits
• Flexible telecommute and remote work policies
• Monthly phone reimbursement
• Wellness benefits
• Mental health benefits
• Commuter benefits
• Home office stipend or local hot desk
• Student loan repayment assistance
Apply tot his job
Apply To this Job