Digital Marketing Content Specialist

Remote Full-time
About the position

Responsibilities
• Serve as the lead for various digital communication platforms including email marketing, e-newsletters, SMS, and public websites.
• Coordinate the planning, development, implementation, and evaluation of newsletters and ad hoc deployments.
• Curate information into consumer-friendly content that engages the target audience and increases metrics.
• Maintain email marketing scheduling and content, improving communication effectiveness.
• Collaborate with the Digital Marketing Manager to develop campaigns for SMS and phone calls.
• Write scripts supporting external department programs and marketing campaigns.
• Analyze, measure, report, and optimize digital content performance, recommending improvements.

Requirements
• Bachelor's degree in communications, public relations, marketing, journalism, or a related field.
• Five years of communications or content writing experience.
• Strong analytical skills and planning skills.
• Ability to work independently and as part of a team, managing multiple projects and setting priorities effectively.
• Excellent grammar and writing skills.

Nice-to-haves
• Experience with AP Style writing.
• Familiarity with MailChimp, Bitly, and Monday.com.

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