Digital Copywriter

Perrill is an award-winning digital marketing agency that exists to power businesses to win online. They are seeking a Digital Copywriter to develop and execute various forms of digital content that drive results and produce positive ROI for clients. Responsibilities Write effective and compelling website content, blog posts, social media posts, and digital advertisements that drive revenue and relevant traffic Create effective content strategies and calendars that align with overall client goals Analyze content performance to determine opportunities for improvement Leverage AI tools where appropriate to assist in copywriting efficiency and effectiveness Ability to write or optimize copy that satisfies client retainers and drives measurable results that align with client goals Ability to generate and execute on content strategies within monthly client retainers Successful collaboration with other marketing professionals Skills 1-3+ years of experience in digital copywriting Ability to write effective and compelling website content, blog posts, social media posts, and digital advertisements Create effective content strategies and calendars that align with overall client goals Analyze content performance to determine opportunities for improvement Leverage AI tools where appropriate to assist in copywriting efficiency and effectiveness Demonstrates strong knowledge of content marketing and writing skills, best practices, trends, and news Proficient in grammar, sentence structure, and word choice Successful in adapting writing for a wide range of audiences and channels Proficient in writing copy for websites, blogs, ads, emails, and social media Understands the nuances required to be successful writing across multiple channels Demonstrates success writing copy that's targeted to specific audiences Writes copy within a client's desired voice and tone Understands how to conduct keyword research and/or effectively implement keywords into blog post content, headers, etc. as necessary for SEO purposes Writes engaging, compelling, and effective copy that is unique and pushes boundaries as appropriate Employs effective storytelling techniques to create standout copy Develops unique content that captures the client's voice and appeals to their target audience Creates well-planned content calendars and generates effective and creative topics Remote candidates may be considered, but strong preference will be given to candidates available to work in our office in Minnetonka, Minnesota, at least 2 days per week Benefits A fun, team-oriented culture built on positive and winning teamwork Flexible hours and work from home opportunities Medical, dental, and vision benefits 401(k) with matching Unlimited PTO Professional development opportunities Company Overview Perrill is a full-service digital agency that provides effortless digital management for maximum ROI. It was founded in 1993, and is headquartered in Minnetonka, Minnesota, USA, with a workforce of 11-50 employees. Its website is