Digital Advertising Specialist

Remote Full-time
Job title: Digital Advertising Specialist in Ladson, SC at Medaltus

Company: Medaltus

Job description: Medaltus, a dynamic company in the skincare space, is looking for a mid-level Digital Advertising Specialist with 3+ years of experience to join our team. This role requires both strategic and hands-on expertise across multiple digital platforms. You'll be managing advertising across a portfolio of brands and marketplaces, so strong organizational and project management skills will be essential to your success in this role. This position reports to the Brand Manager.Location: Summerville, SC or Atlanta, GA (In-office preferred, remote possible for the right candidate)Responsibilities include:

Develop and execute ad strategies across Amazon, Walmart, Google Ads, Google Shopping, YouTube, Meta, TikTok, and Reddit.
Drive campaigns end-to-end, focusing on SEO, PPC, analytics, and creative ad design to maximize engagement and conversion.
Meet key performance metrics such as revenue growth, conversion, ACOS, and ROAS.
Collaborate on budget allocation and ensure ad spend is optimized for returns.
Report on performance and insights using Google Analytics and Shopify Analytics.
Requirements

3+ years of experience in digital advertising, with expertise in SEO, PPC, and analytics.
Familiarity with Google Analytics, Shopify Analytics, and major advertising platforms.
Strong creative and analytical skills to develop effective ad content and measure impact.
Industry experience in health, beauty, or skincare is a plus.
Stuff you should know:

This is a full-time position, expecting 5 days/week upon hire (Mon-Fri from 9am-5pm).
Paid via direct-deposit bi-weekly.
Paid Holiday, Healthcare, 401k Benefits available.
Salary range: Based on experience.
Quarterly performance bonus available, depending on experience and based on key performance metrics.
We have fun at work.
You will get occasional product freebies.


Expected salary:

Location: Ladson, SC

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