Digital Account Executive - B2B Tech

The Hoffman Agency is an integrated communications consultancy that specializes in solving business problems for tech companies. They are seeking a Digital Account Executive to execute social media campaigns, create engaging content, and measure success across various platforms. Responsibilities Execute social media campaigns on behalf of clients, supporting content creation and engagement recommendations Ideate and create quality, error free work on multiple social and digital channels Write compelling, quality social copy that engages Manage online communities Measure success on each platform sharing actionable insights with your account teams and clients Utilize our digital tech stack to work smarter and measure performance Work with the PR teams to uncover opportunities to expand the engagement into digital Support new business and current client research efforts through social listening tools Stay current on, promote and evangelize integrated digital best practices across the Agency – including new channels and strategies that keep us ahead of the curve Believe in the adage for content, 'show, don’t tell' Forge relationships with the Agency’s digital colleagues in the US, Asia, and Europe Work with creative to craft visual stories we can tell on social media Track the effectiveness of social media posts, campaigns and creative then recommend optimizations Collaborate across the agency to produce good work! Skills Bachelor's degree in business, PR/Advertising, Communications, Journalism or Liberal Arts 1-3 years of public relations experience (agency experience is preferred) Report into one of our office locations (Boston, Portland, or San Jose) Constantly thinking about social media and how our brands can communicate on these platforms Thirst for learning about technology, social media, and marketing Cultivate teamwork and a mentality that the team's success is everyone's success Knack for taking complex information and reshaping it so others can understand it Can problem-solve and loves a challenge Has a sense of humor Understanding of the following, a plus: Data analytics and supporting tools like Google Analytics Paid social campaign management and execution Social media management and listening platforms like Sprout Social, Agility, Hootsuite, etc SEO, SEM, PPC and other acronyms that fall under the digital umbrella Marketing automation platforms like HubSpot and/or Marketo is also a plus Benefits 20 PTO days 11 holidays including MLK day, President’s Day, and Floating Holiday Birthday PTO 401(k) match Going the extra kilometer (gain extra time off from going above and beyond) Knock-off early on Fridays! Weekly Wellness Hour Sabbatical program Home office stipend Wellness and Professional Development Fund Mentor Program Company Overview The Hoffman Agency is a communications consultancy agency, helping corporate and other companies communicate messages across the globe. It was founded in 1987, and is headquartered in London, England, GBR, with a workforce of 51-200 employees. Its website is