CRM - CDP Specialist

Job Description: • This is a remote position. • We are seeking a hands-on CRM & CDP Specialist to join our team and collaborate with one of our clients, a global leader in developing and distributing brands across over 150 countries and territories, with products available through thousands of retail distributors worldwide. • As a CRM & CDP Specialist, you will bridge the gap between our data, marketing, and product teams. • In this role, you will be instrumental in designing and implementing CRM strategies that leverage Customer Data Platform (CDP) data and Braze to help our client in the mission to deliver personalized and impactful customer journeys. • You will work closely with internal stakeholders and client teams, bringing both technical acumen and business understanding to support CRM initiatives across channels. • Responsibilities include consulting with clients, performing SQL-based data analysis, delivering CRM solutions, designing campaigns, writing functional specifications, supporting marketing initiatives, and collaborating with various teams. Requirements: • Strong SQL skills, with proven experience in data analysis, targeting, and segmentation. • Experience with Braze or similar customer engagement platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign, etc.). • Solid understanding of CDP architecture and CRM workflows. • Proficiency in HTML, CSS, and JavaScript for campaign customization and development. • Ability to translate complex business needs into structured, technical deliverables. • Excellent collaboration skills, with a track record of working across cross-functional teams including marketing, analytics, and engineering. • Strong communication and presentation skills. • Advanced English (daily interaction with international clients and stakeholders). Benefits: Apply tot his job

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