CRM Associate, Sports
About the position
As CRM Associate, Sports you will be responsible for planning and executing CRM promotional & lifecycle campaigns across multiple regions on time and to a high standard. You will support the team in the daily tasks such as planning, testing, executing and analyzing CRM campaigns. You will deliver promotional plans ensuring localized, industry and marketing-focused best practices are applied while adhering to all relevant regulatory and marketing standards.
Responsibilities
ā¢ Building and driving campaigns to engage customers at all parts of the customer lifecycle.
ā¢ Ensuring all Sports CRM activities adhere to quality standards, regulation and brand guidelines.
ā¢ Analyzing campaign performance and clearly articulating insight into how to improve engagement.
ā¢ Following existing strategic decisions and guidelines.
ā¢ Developing CRM knowledge and expertise.
ā¢ Collaborating closely with stakeholders to meet the needs of the department and the Company.
ā¢ Recognizing commercial opportunities, gathering and analyzing key information prior to making a commercial decision.
ā¢ Monitoring industry best practices and competitor trends to ensure CRM is delivered to the highest standard.
ā¢ Encouraging a data driven culture within the team and monitoring customer behaviours to optimize performance.
Requirements
ā¢ Experience working in a CRM or marketing related role preferred
ā¢ Excellent organization, prioritization skills with an outstanding attention to detail and the ability to work in a high-pressure, fast-paced environment.
ā¢ Passion for sports and a good understanding of what appeals to, and drive engagement with our customers.
ā¢ Understanding of sports betting mechanics, promotions and KPIs.
ā¢ Comfortable in using CRM tools such as Optimove
ā¢ Understanding of customer behaviors and lifecycles relevant to sports betting
ā¢ Strong numerical and analytical skills, with the ability to use a range of data insights and sources.
ā¢ Results driven with the desire to A/B test, re-evaluate, optimize, and test again.
ā¢ Leading by example to demonstrate qualities of a strong team player.
ā¢ Exceptional communication and interpersonal skills.
Apply tot his job
Apply To this Job
As CRM Associate, Sports you will be responsible for planning and executing CRM promotional & lifecycle campaigns across multiple regions on time and to a high standard. You will support the team in the daily tasks such as planning, testing, executing and analyzing CRM campaigns. You will deliver promotional plans ensuring localized, industry and marketing-focused best practices are applied while adhering to all relevant regulatory and marketing standards.
Responsibilities
ā¢ Building and driving campaigns to engage customers at all parts of the customer lifecycle.
ā¢ Ensuring all Sports CRM activities adhere to quality standards, regulation and brand guidelines.
ā¢ Analyzing campaign performance and clearly articulating insight into how to improve engagement.
ā¢ Following existing strategic decisions and guidelines.
ā¢ Developing CRM knowledge and expertise.
ā¢ Collaborating closely with stakeholders to meet the needs of the department and the Company.
ā¢ Recognizing commercial opportunities, gathering and analyzing key information prior to making a commercial decision.
ā¢ Monitoring industry best practices and competitor trends to ensure CRM is delivered to the highest standard.
ā¢ Encouraging a data driven culture within the team and monitoring customer behaviours to optimize performance.
Requirements
ā¢ Experience working in a CRM or marketing related role preferred
ā¢ Excellent organization, prioritization skills with an outstanding attention to detail and the ability to work in a high-pressure, fast-paced environment.
ā¢ Passion for sports and a good understanding of what appeals to, and drive engagement with our customers.
ā¢ Understanding of sports betting mechanics, promotions and KPIs.
ā¢ Comfortable in using CRM tools such as Optimove
ā¢ Understanding of customer behaviors and lifecycles relevant to sports betting
ā¢ Strong numerical and analytical skills, with the ability to use a range of data insights and sources.
ā¢ Results driven with the desire to A/B test, re-evaluate, optimize, and test again.
ā¢ Leading by example to demonstrate qualities of a strong team player.
ā¢ Exceptional communication and interpersonal skills.
Apply tot his job
Apply To this Job