Creative Director - Remote Position

Rooted in our Christian faith, Bethany Christian Services works to ensure children are safe, loved, and connected through family. Across 29 states, we strengthen families, support foster care and adoption, and walk alongside refugees with compassion. Here, living out your faith means using your gifts to bring hope and make a lasting impact.

Working at Bethany means joining a team of dedicated professionals with diverse skills, serving communities across the country. Together, we’re united in our Christian mission and these shared values: We’re motivated by our faith, we support one another, we champion justice, we pursue excellence, and we’re in it for the long haul. As a Creative Director, you’ll help carry this mission forward and make a meaningful impact every day.

How Your Role Makes a Difference

Lead and execute a comprehensive creative strategy that integrates content, design, and storytelling in alignment with Bethany’s mission, values, and organizational priorities;

Define and maintain brand standards for voice, tone, visual identity, and storytelling across all channels and audiences;

Oversee concepting, development, and execution of campaigns, fundraising initiatives, media efforts, and internal communications to ensure consistency and effectiveness;

Lead, develop, and manage a unified team of designers, writers, and creative specialists, providing coaching, mentorship, and performance oversight;

Establish clear creative direction and priorities across projects, ensuring effective workload management and timely delivery of high-quality outputs;

Serve as the primary leader within Communications for creative direction, brand expression, messaging frameworks, and storytelling standards;

Partner with Marketing and other stakeholders to translate campaign objectives, audience insights, and performance goals into compelling creative concepts and deliverables;

Ensure all creative assets are tailored appropriately for various channels including digital, social media, web, print, video, and paid media;

Maintain and evolve brand guidelines, ensuring consistency across regions, programs, and communication platforms;

Utilize data and performance metrics to inform creative strategy, refine messaging, and improve engagement and conversion outcomes;

Collaborate with cross-functional leaders to align creative priorities with organizational goals and strategic initiatives;

Oversee creative processes, workflows, and project timelines to ensure efficiency, clarity, and effective execution;

Cultivate strong partnerships with internal teams, vendors, and external partners to support creative innovation and execution;

Stay current on industry trends, emerging technologies, and best practices in content, design, and storytelling;

Essential job responsibilities may vary based on the specific needs of each program/department;

May be required or asked to participate in a Bethany sponsored event;

Complete other duties as assigned.

What Will Make You Successful

Bachelor’s level degree in Marketing, Communications, Design, or related field of study from an accredited college; master’s degree preferred;

At least five (5) years of experience in creative direction, content strategy, branding, or digital marketing roles;

At least three (3) years of experience managing and leading creative or content teams;

Demonstrated experience leading integrated content and design strategies across multiple channels including digital, print, social media, and video;

Strong understanding of brand strategy, storytelling, audience segmentation, and digital engagement best practices;

Proven ability to translate organizational objectives and data insights into effective creative strategies and outputs;

Demonstrated success working in cross-functional teams within a collaborative, matrixed environment;

Strong project management skills with the ability to manage multiple priorities and deadlines;

Excellent verbal and written communication skills;

Strong attention to detail with a commitment to quality and consistency;

Exercise a high level of confidentiality and integrity;

Computer skills sufficient to perform essential functions including knowledge of Microsoft Office Suite;

Must be 21 years old with a valid driver's license with at least 3 years driving experience in the U.S. to operate a vehicle on behalf of Bethany;

Must pass a Motor Vehicle Records (MVR) check and maintain a reliable vehicle with proof of adequate coverage;

Pass a criminal history screen, including state and local child protection agency registries;

Subscription to and integration of the agency Statement of Faith, Mission Statement, and Commitment to Unity.

We Invest in You

Experience a team environment with other professionals who are motivated by faith, support one another, pursue excellence, and are in it for the long haul

Access to training, professional development, and career growth opportunities

Comprehensive health insurance (medical, dental, and vision)

403(b) retirement plan with employer match eligibility

Generous time off (11 paid holidays, PTO Your Way, paid parental leave, separate sick and paid absence banks)

Access to education reimbursement for those that qualify

Comprehensive employee assistance and wellness program

Employer paid long-term disability and group term life insurance

Salary disclosure for residents of New Jersey, Maryland, Colorado, Washington, California, Hawaii, Rhode Island, Washington D.C. & New York
*Note: Bethany’s compensation plan accounts for geographical differentials



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