Content Strategist – Personal Brand (Instagram + YouTube)
About Me
I’m building a personal brand that blends professional growth, entrepreneurship, lifestyle, health, relationships, and travel.
This brand should feel:
Authentic, confident, and grounded
Aspirational but human
Balanced between success and softness
I already have a large library of photos and videos from my life. Not the best quality but at least I’m not starting from scratch haha. I need someone who can curate, organize, and shape that content into a cohesive personal brand across Instagram and YouTube.
What I’m Looking For
I’m looking for a content curator + personal brand assistant who can:
Start application with
Understand who I am and reflect that visually and emotionally
Select the best photos/videos that tell a story
Help create a consistent look, tone, and posting rhythm
Blend personal, professional, and lifestyle content tastefully
This is not just a scheduler or caption writer.
This role requires taste, judgment, and storytelling ability.
Responsibilities
Review and organize my existing photo/video content (Google Drive or similar)
Curate content aligned with my life pillars:
Love (relationships, family, fun)
Individual (growth, fitness, mindset)
Freedom (travel, lifestyle, flexibility)
Earn (career, business, entrepreneurship)
Recommend what content fits:
Instagram Reels, Carousels, Stories
YouTube Shorts and long-form video concepts
Help plan weekly content themes and cadence
Draft short captions or hooks in my voice
Create moodboards or visual direction as needed
Skills & Tools
Required:
Strong visual taste and storytelling instincts
Experience curating content for personal brands or creators
Instagram + YouTube familiarity
Canva
ClickUp, or Google Docs for organization
Bonus (not required):
Familiarity with AI editing or repurposing tools
Coordinate with an editor if necessary and a major plus if you can edit yourself
This Role Is a Great Fit If You:
Think in vibes, not just posts
Can explain why a piece of content works
Understand how to balance polish with authenticity
Are organized, proactive, and communicative
Care about representing someone’s real life accurately and respectfully
Trial Task (Paid)
Shortlisted candidates will complete a paid trial:
You’ll receive a small folder of my content
Select 5–10 pieces you believe best represent my personal brand
Explain why you chose them
Create 1 (Reel, Post, Short)
How to Apply (IMPORTANT)
To apply, please include:
1. Start your proposal with: BRAND (so I know you read this)
2. 2–3 examples of personal brands you’ve worked on (Instagram, YouTube, or portfolio links)
3. A brief explanation of:
-How would you turn a simple photo or short video into a thoughtful post without forcing it?
-What kind of video editing are you comfortable doing, and how would you plan content each week without over planning it?
4. Answer this question: If you had access to someone’s entire camera roll, how would you decide what represents their brand?
Applications that do not include proof or answers will not be considered.
Job Type: Part-time / Ongoing
Hours: 10-20 hours per week
Budget: Open to hourly or monthly retainer (based on experience)
✅ What Success Looks Like
My online presence feels aligned, confident, and intentional
My Instagram and YouTube tell a clear story of who I am
Content feels natural — not forced or overly “marketing”
My personal brand supports my career, business, and personal life
Apply Now
Apply Now
I’m building a personal brand that blends professional growth, entrepreneurship, lifestyle, health, relationships, and travel.
This brand should feel:
Authentic, confident, and grounded
Aspirational but human
Balanced between success and softness
I already have a large library of photos and videos from my life. Not the best quality but at least I’m not starting from scratch haha. I need someone who can curate, organize, and shape that content into a cohesive personal brand across Instagram and YouTube.
What I’m Looking For
I’m looking for a content curator + personal brand assistant who can:
Start application with
Understand who I am and reflect that visually and emotionally
Select the best photos/videos that tell a story
Help create a consistent look, tone, and posting rhythm
Blend personal, professional, and lifestyle content tastefully
This is not just a scheduler or caption writer.
This role requires taste, judgment, and storytelling ability.
Responsibilities
Review and organize my existing photo/video content (Google Drive or similar)
Curate content aligned with my life pillars:
Love (relationships, family, fun)
Individual (growth, fitness, mindset)
Freedom (travel, lifestyle, flexibility)
Earn (career, business, entrepreneurship)
Recommend what content fits:
Instagram Reels, Carousels, Stories
YouTube Shorts and long-form video concepts
Help plan weekly content themes and cadence
Draft short captions or hooks in my voice
Create moodboards or visual direction as needed
Skills & Tools
Required:
Strong visual taste and storytelling instincts
Experience curating content for personal brands or creators
Instagram + YouTube familiarity
Canva
ClickUp, or Google Docs for organization
Bonus (not required):
Familiarity with AI editing or repurposing tools
Coordinate with an editor if necessary and a major plus if you can edit yourself
This Role Is a Great Fit If You:
Think in vibes, not just posts
Can explain why a piece of content works
Understand how to balance polish with authenticity
Are organized, proactive, and communicative
Care about representing someone’s real life accurately and respectfully
Trial Task (Paid)
Shortlisted candidates will complete a paid trial:
You’ll receive a small folder of my content
Select 5–10 pieces you believe best represent my personal brand
Explain why you chose them
Create 1 (Reel, Post, Short)
How to Apply (IMPORTANT)
To apply, please include:
1. Start your proposal with: BRAND (so I know you read this)
2. 2–3 examples of personal brands you’ve worked on (Instagram, YouTube, or portfolio links)
3. A brief explanation of:
-How would you turn a simple photo or short video into a thoughtful post without forcing it?
-What kind of video editing are you comfortable doing, and how would you plan content each week without over planning it?
4. Answer this question: If you had access to someone’s entire camera roll, how would you decide what represents their brand?
Applications that do not include proof or answers will not be considered.
Job Type: Part-time / Ongoing
Hours: 10-20 hours per week
Budget: Open to hourly or monthly retainer (based on experience)
✅ What Success Looks Like
My online presence feels aligned, confident, and intentional
My Instagram and YouTube tell a clear story of who I am
Content feels natural — not forced or overly “marketing”
My personal brand supports my career, business, and personal life
Apply Now
Apply Now