Business model & offer strategy consultation
We run UpFlip Academy - a business education platform with 1.5M YouTube subscribers. We're converting only 0.14% of 150,000 monthly visitors and we think the problem is deeper than just "bad copy."
We need someone to tell us if our entire offer structure, pricing model, and go-to-market strategy actually makes sense - or if we're fundamentally doing this wrong.
We've mapped out two potential strategies and need an experienced consultant to tell us which one to pursue first.
WHAT WE NEED FEEDBACK ON:
1. Academy sales page audit
We'll show you our best-performing landing page. Tell us what's killing conversions and what quick wins we can implement.
2. Value ladder strategy
We've designed a value ladder (free → $97 course → $597 membership → $2K+ coaching). Review it and tell us if the structure makes sense for our audience.
3. "Business in a Box" model
Alternative strategy: Sell niche-specific "business in a box" packages ($3-5K) with upsells to 1-on-1 coaching ($5-10K), instead of pushing everyone to the Academy membership.
Main question: Should we focus on implementing the value ladder for the Academy, or pivot to building the Business in a Box model? Which has more potential and will be faster to execute?
DELIVERABLE:
60 minute strategy call where you review our materials and give us your recommendation.
TO APPLY:
1. Show similar course/membership business you've consulted on
2. Have you worked with value ladders or high-ticket course models before?
3. Based on what you just read, what do you think our biggest problem is?
Apply tot his job
Apply To this Job
We need someone to tell us if our entire offer structure, pricing model, and go-to-market strategy actually makes sense - or if we're fundamentally doing this wrong.
We've mapped out two potential strategies and need an experienced consultant to tell us which one to pursue first.
WHAT WE NEED FEEDBACK ON:
1. Academy sales page audit
We'll show you our best-performing landing page. Tell us what's killing conversions and what quick wins we can implement.
2. Value ladder strategy
We've designed a value ladder (free → $97 course → $597 membership → $2K+ coaching). Review it and tell us if the structure makes sense for our audience.
3. "Business in a Box" model
Alternative strategy: Sell niche-specific "business in a box" packages ($3-5K) with upsells to 1-on-1 coaching ($5-10K), instead of pushing everyone to the Academy membership.
Main question: Should we focus on implementing the value ladder for the Academy, or pivot to building the Business in a Box model? Which has more potential and will be faster to execute?
DELIVERABLE:
60 minute strategy call where you review our materials and give us your recommendation.
TO APPLY:
1. Show similar course/membership business you've consulted on
2. Have you worked with value ladders or high-ticket course models before?
3. Based on what you just read, what do you think our biggest problem is?
Apply tot his job
Apply To this Job