Blog Writer
Buy Shrooms is one of Canada’s leading online psilocybin dispensaries, known for delivering lab‑tested magic mushrooms, microdosing capsules, and infused edibles to adults nationwide. Buy Shrooms is focused on combining scientific diligence, discreet shipping, and education‑forward content to empower both first‑time microdosers and seasoned psychonauts on their wellness journeys.
Role Summary
Own the blog content pipeline—from ideation through publication—crafting engaging, SEO‑optimized articles that educate readers on psilocybin, microdosing, and related plant medicines while supporting our e‑commerce growth goals.
Key Responsibilities
• Content Creation
• Produce 2–4 long‑form articles (1,200–1,800 words) per month that rank for target keywords and drive conversions.
• Translate peer‑reviewed research and wellness trends into clear, compelling stories that balance scientific accuracy with accessibility.
• Editorial Strategy
• Pitch topics, create outlines, and maintain a three‑month editorial calendar aligned with marketing campaigns and product launches.
• Apply on‑page SEO best practices (H‑tag hierarchy, internal links, schema/alt text) to every post.
• Collaboration & Repurposing
• Coordinate with marketing to adapt blog content into email snippets, social posts, and landing‑page copy.
• Incorporate feedback from subject‑matter experts (e.g., mycologists, therapists) to enhance authority and compliance.
• Performance Tracking
• Monitor organic traffic, rankings, and engagement metrics in Google Analytics/Search Console.
• Iterate on headlines, CTAs, and keyword usage to improve click‑through and dwell time.
Must‑Have Qualifications
• 2–4 years of professional writing experience (wellness, science, or e‑commerce preferred).
• Demonstrable knowledge of psychedelics, microdosing, or functional‑mushroom niches (published clips required).
• Proficiency with SEO tools (Ahrefs, SEMrush, SurferSEO, etc.) and CMS platforms such as WordPress or Shopify.
• Ability to write in a voice that balances evidence‑based rigor with an approachable tone.
• Familiarity with Canada’s regulatory landscape for controlled substances and willingness to craft compliant copy.
• Strong self‑management skills: meet deadlines, accept feedback, and revise promptly.
Nice‑to‑Have Skills
• Experience interviewing researchers, clinicians, or wellness practitioners.
• Basic CRO knowledge for funnel‑friendly copy.
• Visual‑asset creation skills (Canva, Figma) for simple infographics or hero images.
Benefits & Perks
• Remote‑first flexibility with core collaboration hours (9 am – 3 pm PT).
• Competitive pay structure (per‑article rate, monthly retainer, or prorated salary).
• Monthly product stipend for personal exploration or content testing.
• Access to industry conferences, courses, and academic journals for continual learning.
• Collaborative, feedback‑rich environment that prizes scientific rigor, harm reduction, and creative freedom.
How to Apply
Complete the application form at the bottom of this posting. Email submissions will not be accepted or reviewed.
Apply tot his job
Apply To this Job
Role Summary
Own the blog content pipeline—from ideation through publication—crafting engaging, SEO‑optimized articles that educate readers on psilocybin, microdosing, and related plant medicines while supporting our e‑commerce growth goals.
Key Responsibilities
• Content Creation
• Produce 2–4 long‑form articles (1,200–1,800 words) per month that rank for target keywords and drive conversions.
• Translate peer‑reviewed research and wellness trends into clear, compelling stories that balance scientific accuracy with accessibility.
• Editorial Strategy
• Pitch topics, create outlines, and maintain a three‑month editorial calendar aligned with marketing campaigns and product launches.
• Apply on‑page SEO best practices (H‑tag hierarchy, internal links, schema/alt text) to every post.
• Collaboration & Repurposing
• Coordinate with marketing to adapt blog content into email snippets, social posts, and landing‑page copy.
• Incorporate feedback from subject‑matter experts (e.g., mycologists, therapists) to enhance authority and compliance.
• Performance Tracking
• Monitor organic traffic, rankings, and engagement metrics in Google Analytics/Search Console.
• Iterate on headlines, CTAs, and keyword usage to improve click‑through and dwell time.
Must‑Have Qualifications
• 2–4 years of professional writing experience (wellness, science, or e‑commerce preferred).
• Demonstrable knowledge of psychedelics, microdosing, or functional‑mushroom niches (published clips required).
• Proficiency with SEO tools (Ahrefs, SEMrush, SurferSEO, etc.) and CMS platforms such as WordPress or Shopify.
• Ability to write in a voice that balances evidence‑based rigor with an approachable tone.
• Familiarity with Canada’s regulatory landscape for controlled substances and willingness to craft compliant copy.
• Strong self‑management skills: meet deadlines, accept feedback, and revise promptly.
Nice‑to‑Have Skills
• Experience interviewing researchers, clinicians, or wellness practitioners.
• Basic CRO knowledge for funnel‑friendly copy.
• Visual‑asset creation skills (Canva, Figma) for simple infographics or hero images.
Benefits & Perks
• Remote‑first flexibility with core collaboration hours (9 am – 3 pm PT).
• Competitive pay structure (per‑article rate, monthly retainer, or prorated salary).
• Monthly product stipend for personal exploration or content testing.
• Access to industry conferences, courses, and academic journals for continual learning.
• Collaborative, feedback‑rich environment that prizes scientific rigor, harm reduction, and creative freedom.
How to Apply
Complete the application form at the bottom of this posting. Email submissions will not be accepted or reviewed.
Apply tot his job
Apply To this Job