Associate, Programmatic (Kia/Zillow)

Canvas Worldwide is an independent media agency recognized as one of Ad Age's 'Best Places to Work'. The Associate, Programmatic will master demand side platforms for campaign setup, optimization, and reporting while collaborating with various teams to develop audiences and manage programmatic campaigns.ResponsibilitiesMaster the usage of demand side platforms for campaign set up, optimization, and reportingWork closely with the strategy and digital teams to develop audiences for campaigns based on client briefings, internal and external research, and partner platformsDevelop, test and learn process beginning with trailer launches to identify audiences for main campaignsBulk updating of campaigns, budget management, and troubleshooting platform issuesWork collaboratively with Analytics + Ad Ops teams on tagging requirements to QA performanceDaily pacing and performance review to optimize within short flight windowsApplying insights to put together recommendations and set up campaignsClear communication on if deadlines will not be met to manage expectationsLearn and master processes and systems related to the trafficking and workflow management of programmatic campaignsLearn and become proficient in reporting systems that support programmatic campaigns (inclusive of data, verification, analysis that comes from reporting output directly in DSP)Working in reporting suite to glean insights based on a daily, weekly, monthly basisApplying insights and provide recommendations to create and manage campaignsCommunicate outwardly on partner recommendations + rationales to share feedback on partnersSkillsBachelor's DegreeBe proactive: Show interest in constantly learning and growingBe outgoing: Lots of communication with internal teams and outside vendors requiredBe organized: able to work with dept head to prioritize projects across campaigns while also clearly communicating progress and project completionDetail-oriented with strong attention to follow throughStrong Computer skills - Microsoft Office - especially ExcelAbility to be flexible and a team memberWilling to work in a fast-paced environmentInterest in autoBenefitsGenerous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTOEmployee social and wellness eventsA DEI CouncilAuto purchase rebate programMonthly wellness allowanceIn-office amenities such as fresh kombucha and an in-house baristaCompany OverviewCanvas Worldwide is a full-service agency that provides its clients with a holistic approach to all their branding and marketing needs. It was founded in 2016, and is headquartered in Playa Vista, California, USA, with a workforce of 201-500 employees. Its website is https://www.canvasworldwide.com/.



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