Associate Growth Programme Manager - Business Development
Associate Growth Programme Manager - Business Development
Location - Remote UK or Hybrid London, Manchester or Macclesfield
We are seeking an Associate Growth Programme Manager to drive whitespace business development campaigns and enhance lead generation efforts across Inizio Medical. This role requires a strategic and proactive professional who understands the nuances of the pharmaceutical industry, including the distinctions between clinical, commercial, and medical affairs functions. The ideal candidate will focus primarily on email and LinkedIn campaigns to generate new business opportunities and increase engagement with prospective clients. They will collaborate closely with the Growth Strategy and Growth Operations teams to refine outreach strategies and improve lead generation tactics.
Key Responsibilities:
Develop and execute whitespace business development campaigns targeting potential clients in the pharmaceutical and biotech industries
Research and identify key companies and decision makers within specified therapeutic areas and service categories, including medical affairs, publications, clinical, and commercial teams
Leverage our CRM (HubSpot) to manage and track leads, maintain pipeline visibility, report progress and ensure timely follow-up
Conduct email and LinkedIn outreach to introduce our services, maximizing engagement and conversion
Analyze lead generation performance and provide recommendations for optimizing outreach and engagement strategies
Maintain an understanding of industry trends, therapeutic areas, and competitor activities to refine business development approaches
Partner with the Global Head, Growth and SVP, Growth Operations to enhance campaign development and lead generation tactics
Collaborate with internal teams to refine messaging, service offerings, and client engagement strategies
Qualifications & Experience:
Bachelor’s degree in life sciences, business, marketing, or a related field
Experienced in business development, sales, or lead generation within medical communications, medical affairs, or the pharmaceutical industry
Strong understanding of medical affairs, publications, clinical development, and commercial functions within pharmaceutical/biotech companies
Ability to quickly learn new therapeutic areas and disease states to engage in meaningful discussions with potential clients
Proficiency in CRM software (HubSpot preferred) and Microsoft Office suite
Excellent written and verbal communication skills with a keen attention to detail
Self-motivated, goal-oriented, and capable of working independently to drive results
Experience developing and refining lead generation tactics to improve conversion rates
Previous experience in medical communications, medical affairs consulting, or a related industry is a plus
If you are a strategic thinker with a passion for lead generation and a strong understanding of the pharmaceutical industry, we encourage you to apply and join our team.
Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.
Apply To This Job
Location - Remote UK or Hybrid London, Manchester or Macclesfield
We are seeking an Associate Growth Programme Manager to drive whitespace business development campaigns and enhance lead generation efforts across Inizio Medical. This role requires a strategic and proactive professional who understands the nuances of the pharmaceutical industry, including the distinctions between clinical, commercial, and medical affairs functions. The ideal candidate will focus primarily on email and LinkedIn campaigns to generate new business opportunities and increase engagement with prospective clients. They will collaborate closely with the Growth Strategy and Growth Operations teams to refine outreach strategies and improve lead generation tactics.
Key Responsibilities:
Develop and execute whitespace business development campaigns targeting potential clients in the pharmaceutical and biotech industries
Research and identify key companies and decision makers within specified therapeutic areas and service categories, including medical affairs, publications, clinical, and commercial teams
Leverage our CRM (HubSpot) to manage and track leads, maintain pipeline visibility, report progress and ensure timely follow-up
Conduct email and LinkedIn outreach to introduce our services, maximizing engagement and conversion
Analyze lead generation performance and provide recommendations for optimizing outreach and engagement strategies
Maintain an understanding of industry trends, therapeutic areas, and competitor activities to refine business development approaches
Partner with the Global Head, Growth and SVP, Growth Operations to enhance campaign development and lead generation tactics
Collaborate with internal teams to refine messaging, service offerings, and client engagement strategies
Qualifications & Experience:
Bachelor’s degree in life sciences, business, marketing, or a related field
Experienced in business development, sales, or lead generation within medical communications, medical affairs, or the pharmaceutical industry
Strong understanding of medical affairs, publications, clinical development, and commercial functions within pharmaceutical/biotech companies
Ability to quickly learn new therapeutic areas and disease states to engage in meaningful discussions with potential clients
Proficiency in CRM software (HubSpot preferred) and Microsoft Office suite
Excellent written and verbal communication skills with a keen attention to detail
Self-motivated, goal-oriented, and capable of working independently to drive results
Experience developing and refining lead generation tactics to improve conversion rates
Previous experience in medical communications, medical affairs consulting, or a related industry is a plus
If you are a strategic thinker with a passion for lead generation and a strong understanding of the pharmaceutical industry, we encourage you to apply and join our team.
Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.
Apply To This Job